You know the story. Three pigs. Three houses (straw, sticks, bricks). The straw house pig built his on the cheap, as did the stick house pig. And because they lowballed it, the wolf gobbled them up. The brick house pig, on the other hand, lived happily ever after in his sturdy domicile. A significant proportion... Read More »
The DVI Group is at the Top of the 2017 Clutch List of Video Production Companies A recent research report and related press release from B2B research firm, Clutch names The DVI Group one of the Top Video Production Agencies. Clutch is a ratings and reviews site based in DC. They cover agencies with various specialities... Read More »
Video production project spotlight and client feedback from JVION Health for the corporate overview video created by The DVI Group. Read More »
Explainer videos can have a powerful impact on their audiences. In this blog post we look at examples of the main types of explainer videos and the reasons why they are so effective for businesses. Read More »
Video marketing continues to grow and will keep expanding in 2017 and beyond. If your business isn’t using video as a marketing channel yet, it shouldn’t be long before you make the leap and start considering video marketing strategies in your plan. Read More »
For many marketers, the first foray into video content can be a scary one. If you’re not prepared, wading into new territory can easily leave you frustrated, disoriented, and super stressed out. That’s why we’ve come up with a list of questions that every marketer should ask themselves before starting a new video project. Read More »
We built a series of shareable videos for the Kodak Moments app to show consumers some unconventional uses for printed photographs. Great art direction really drives home the seasonal message in these social media marketing videos. This video shows a quick way to make picture ornaments to decorate with this holiday season. Read More »
People are really into video. Like, really into it. To the tune of 6 million unique views on YouTube every single day.
Most of the time, that’s amazing for us as producers of video marketing content. Unfortunately, the public fascination with video has also created some dangerous video production myths that are in serious need of busting.
Here’s our top list of video production myths and misconceptions: Read More »
A team of friends, lots of coffee, and a drive to create. That’s what SCAD Atlanta students brought to the table for the 10th anniversary of Generate: A 24 hour, cross discipline art challenge. The DVI Group was thrilled to be invited to host the animation challenge for this year’s Generate. Since every host comes up with a unique challenge for the students, we decided to put their client communication skills to the test. Read More »
Mobile video is becoming more and more important as a marketing tool. 98% of millennials report watching mobile video on a daily basis, and the average viewer watches 6.3 hours of video on his or her phone every week. Statistics like these highlight that now more than ever, you need to think “mobile first”.
We’ve put together our best tips to help you win at mobile advertising. Read More »