Blog

Social Media Video Best Practices

Your clients and customers are watching a LOT of social media video. Both Snapchat and Facebook have both exceeded 8 billion video views per day. YouTube has over a billion users with 1 billion hours watched daily. There are over 600 million Instagrammers.

If your brand is not creating and promoting video on social media channels, then you are missing a huge opportunity! In this post, we examine best practices for social media video creative.

Read More »

Creative for Video

5 Signs that your Creative is Great

Coming up with great creative for video is tricky. If you’re not sure your agency is handling the challenge, test their last idea with this list.

Read More »

Choosing a video company

Choosing a Video Company: Videographer vs Production Company vs Agency

You know the story.  Three pigs.  Three houses (straw, sticks, bricks).  The straw house pig built his on the cheap, as did the stick house pig.  And because they lowballed it, the wolf gobbled them up. The brick house pig, on the other hand, lived happily ever after in his sturdy domicile. A significant proportion...

Read More »

he DVI Group rated in the Top 5 Video Production Agencies

The DVI Group Ranked a Top Video Production Agency

The DVI Group is at the Top of the 2017 Clutch List of Video Production Companies A recent research report and related press release from B2B research firm, Clutch names The DVI Group one of the Top Video Production Agencies. Clutch is a ratings and reviews site based in DC. They cover agencies with various specialities...

Read More »

JVION Corporate Overview Video

Project Spotlight – Jvion Health

Video production project spotlight and client feedback from JVION Health for the corporate overview video created by The DVI Group.

Read More »

Video Marketing Strategies and Trends

Creating a Video Marketing Strategy

Video marketing continues to grow and will keep expanding. If your business isn’t using video as a marketing channel yet, it shouldn’t be long before you make the leap and start considering video marketing strategies in your plan.

Read More »

Starting a Video Project

Starting a Video Project? 5 Questions you Should Consider

For many marketers, the first foray into video content can be a scary one. If you’re not prepared, wading into new territory can easily leave you frustrated, disoriented, and super stressed out. That’s why we’ve come up with a list of questions that every marketer should ask themselves before starting a new video project.

Read More »

Kodak Moments: Holiday Craft Video

We built a series of shareable videos for the Kodak Moments app to show consumers some unconventional uses for printed photographs. Great art direction really drives home the seasonal message in these social media marketing videos.  This video shows a quick way to make picture ornaments to decorate with this holiday season.

Read More »

Busting Video Production Myths

Four Video Production Myths That We Can’t Wait to Bust

People are really into video. Like, really into it. To the tune of 6 million unique views on YouTube every single day.

Most of the time, that’s amazing for us as producers of video marketing content. Unfortunately, the public fascination with video has also created some dangerous video production myths that are in serious need of busting.

Here’s our top list of video production myths and misconceptions:

Read More »