Let’s face it, most people today only have two minutes to watch a video, and would never spend ten minutes watching one unless it’s a TV show or a movie. The consumers of today are extremely busy and always on the go; to appeal to them you need more than just a discount coupon or a sales rack. Video is the best way to show consumers why they should do business with you. Video helps you share your story faster, and engages your consumer visually, audibly, and mentally.
Here at The DVI Group we love making videos for our clients that are between two and three minutes long. To get the point across, you don’t need as much time as you think you do. It’s our job to lead our clients in the right direction, and we pride ourselves on doing so. Our team always takes into account what story you are trying to tell and how you are trying to tell it. Some videos need to be longer than others, but the average person watches less than three minutes of any single online video at a time. Keeping this in mind, it is very important to get everything across to the consumer within this time.